Why You Need to Choose Bulk SMS for Marketing

As an inexperienced entrepreneur, investing a large sum of money in the marketing arena can be a fatal step. So, picking a cost effective, reliable and effective marketing strategy is the key to success. In today’s marketing arena, mobile marketing is proving to be an effective marketing strategy.

With mobile phones extending their reach to almost every corner of the earth and text messaging, commonly referred to as SMS (Short Message Service) has become the popular way of communication. As Short Message Service is gaining popularity, new types of messaging services are emerging to satisfy the expectation of people. At present, bulk SMS is creating a huge sensation among the entrepreneurs as it lets them to send SMS in bulk quantities to thousands of customers quickly and efficiently. This messaging service is now utilized by various e-marketing companies to reach out to a greater number of people.

Bulk SMS is a process of sending messages to innumerable mobile terminals simultaneously and is done using a computer system. With more than 4 billion mobile users, bulk SMS marketing strategy is proving to be an effective marketing strategy not just for inexperienced entrepreneurs but for multinational companies too.

Now, lets see the beneficial features of bulk SMS strategy that make it a powerful marketing tool for inexperienced entrepreneurs to kickoff their marketing campaign.

Requires less investment:

This is one of the important features that make bulk SMS one of the best marketing tool for inexperienced entrepreneurs who are hesitating to make large investment in the marketing arena. You can make use of bulk SMS in your marketing campaign either through service providers or software.

If you don’t have enough time to concentrate on your core business, then you can get assistance from reliable SMS service providers or you can make use of software to carry out the marketing campaign all by yourself. However, service providers have a better reach as they send the user’s message through a range of APIs like HTTP, SOAP, SMTP and SMPP. So, it is wise to make use of reliable and experienced service provider to send SMS effectively.

Easy to implement:

You might not need any additional qualification or experience to make use of bulk SMS software. All you have to do is just enter the mobile number of the customers and the message which you need to convey to the customers, then just click the send button.

Time saving:

As the software or service provider takes care of the complete process, you can save plenty of time which you can utilize for focusing on your core business.

Flexible working schedule:

Unlike other marketing strategies, you might not have to stick to a proper timing schedule. You can send SMS to customers according to your own schedule.

Higher response rate:

Another added advantage of this service is that it has higher response rate than other modes of marketing such as TV and banner ads.

Boosts business productivity:

As the SMS are delivered directly to the customers within a few minutes, it generates immediate traffic and improves your business productivity.

Improves customer relationship:

Contacting your potential customers via short message service lets you to maintain a consistent touch with your customers who are the backbone of your business.

Easy to manage:

Since, it generates immediate sales you might not have to wait or monitor for a long time to analyze the progress of your marketing campaign. Within a few days, you will get a clear idea about your marketing campaign.

The concept of sending multiple messages at a time has made SMS marketing a lot easier as they can be sent directly over the direct-to-mobile gateways.

This mode of marketing enables the entrepreneurs to reach out to the targeted customers at their convenient time thereby having a positive impact. With an ever-growing number of mobile users, this mode of marketing is worth looking forward to in the near future.

Extreme Performance 9.5M ASIS PRO. Boat for Adventure Experts in French Polynesia

Extreme Performance 9.5M ASIS PRO. Boat for Adventure Experts in French Polynesia

ASIS Boats has just completed the delivery of an ASIS 9.5m RHIB to the Tahiti Exclusive Expeditions company, the only Tahiti-based company that offers private luxury yachts and superyachts in French Polynesia.

The new 9.5m RHIB will be used as their new versatile adventure custom RIB Boat.

This 9.5m Adventure Boat comes with the exclusive ASIS Air Hull®, a deep V shaped GRP light weight composite reinforced reverse chine hull, guaranteeing unparalleled performance, outstanding handling and the most comfortable ride.

Certified to transport up to 15 passengers, this Rigid Inflatable Boat can be used as tour boat discovering the island’s hidden gem. Also being equipped with a skiing point and an integrated foldable ladder and platform, it can be used for all kinds of water sports activities.

Moreover, a dive bottle rack for 8 bottles has been installed, making it the perfect boat for diving.

Optional Accessories added to the RHIB

Tow post
Customized HD extended T-Top
S.S. Tube ladder
S.S. HD A-frame with skiing point & integrated foldable ladder and platform
U Bench seat at bow that transform into a day bed
S.S. Leaning post with back rest double for navigator and crew
S.S. Bench seat (removable) with GRP storage box under seat for 3 to 4 pax
An Aft Bench seat for 3 to 4 pax

This ASIS versatile RIB Boat has a stainless-steel built-in fuel tank with the capacity of 2x225L and is powered by twin Mercury Mariner 4 Stroke F250 Hp V8 engines allowing the RHIB to reach a top speed of 48 knots.

Minisites – Powerful Direct Marketing Websites

What makes minisites better at selling individual products than the bigger, more robust content sites? Simple, there are much fewer distractions for the visitor and minisites are generally designed for getting one action from the visitor.

Your prospective customer basically has two options to choose from, which are one, make the desired action that you are presenting them or two, leave the site. It’s basically that simple and this is a profitable business model that internet entrepreneurs should consider using when selling individual products.

Minisites are most popularly used by direct marketers selling information products, and they incorporate direct response marketing strategies, and effective copy writing that is focused on funnelling the website’s visitors to take one action. Initially, the prospective customer could be sent to a squeeze page (opt-in page) to first capture the customer’s information, so that the marketer can then follow up with the prospective customers in the future.

The idea is to send targeted web traffic to your minisites that focuses on selliing one specific product or service, whether that is an ebook, membership subscription, multi media course or some specific service. This product should be something that provides a solution to people within a specific market. It should either be a solution to a problem they have or something that can help them achieve a desired goal.

Now, to ensure that your mini site can convert the visitor into a customer or subscriber depending on your goal, you’ll need to first make sure that you do your due diligence and properly research your market, before creating your product and website. In short, you will need to know exactly who your target market is and what it is your market wants.

Once you know your market and what they really want, you can then create a minisite that is crafted with them in mind. You will then want to target that audience in your promotions, and then direct them to your site.

If you keep in mind what your prospective customer wants and focus on the benefits of the product, not so much the details of it, you will certainly be on the right track to creating your minisites the right way.